As Director of Marketing for NJMEP, Peter Okun sets the marketing strategies that strengthen the company’s position as a not-for-profit organization working with New Jersey’s small to mid-sized manufacturers.
Drawing on more than 20 years of marketing experience, including senior leadership roles with highly recognized education and travel brands, Peter is responsible for ensuring a consistent NJMEP brand experience across all consumer touch points. Mr. Okun oversees brand marketing, NJMEP.org and digital ecosystem, public relations, social media, marketing communications and advertising.
Peter works collaboratively across the company with teams to leverage data-driven insights to develop creative sales and marketing programs that increase sales, value and differentiation.
Mr. Okun received a Bachelor’s of Arts degree in International Business from Ramapo College of New Jersey.