Michael graduated in 2015 from William Patterson University where he studied new and digital marketing methods. During his senior year, he accepted an internship at an advertising agency that specialized in marketing for manufacturing and logistics companies. After graduating, he accepted a position from that same agency where his main role was developing digital marketing plans and following the campaign through to completion.
Michael created content; writing blogs, creating infographics, and social media posts for each client and began to develop a passion for manufacturing. In that role he provided media coverage at some NJMEP events, writing articles about their impact on the New Jersey economy and the benefits the non-profit provides local manufacturers. After three years, he wanted to see behind the manufacturing curtain instead of just writing about best practices, company announcements, and industry developments. He took on a new role as the Marketing Manager for a New Jersey manufacturing company. After a year with the manufacturer, NJMEP was looking for a digital marketing and content specialist. Michael jumped at the opportunity to make a difference and assumed the role of NJMEP’s Marketing Outreach Coordinator and has since been promoted to Sr. Marketing & Communications Manager.
Experience
- Social Media Marketing Manager at Rovere Media
- Marketing Manager at HamiltonBuhl
Education
- Bachelor’s Degree in New Marketing Methods at William Patterson University