Marketing

Public Relations (PR) is a strategic communication process that builds relationships with the public and organizational stakeholders. PR interprets public opinions and analyzes how it affects the company. A good PR…

Social media has come a long way since its infancy. Surely its potential power was not realized at its inception. Today, social media is a platform for such things as…

What does your business’ current e-mail marketing campaign look like? Is it providing the desired results? Perhaps it is non-existent and traditional marketing methods are still in use. Either way,…

Manufacturers must have a strong Internet presence to be successful in the current marketplace. A commercial website should promote your products and generate increased revenue. It must provide valuable information…

Potential customers visit your website to learn about your company, express interest or make purchases. The design, layout and usability of your website will either win customers or drive them…